May 31, 2023 “World No Tobacco Day” On 31st May 2023, celebrated “World No Tobacco Day” (WNTD). This year’s theme is “Grow food, not tobacco”. The 2023 global campaign aims to raise awareness about alternative crop production and marketing opportunities for tobacco farmers and encourage them to grow sustainable, nutritious crops. It will also aim to expose the tobacco industry’s efforts to interfere with attempts to substitute tobacco growing with sustainable crops, thereby contributing to the global food crisis.